As floral prints and velvet come back in style, there was a definite need to add a few more of these lovelies to our repertoire of fabrics. A burst of rich velvet mixed with floral are the theme of many of these classic Robert Allen favorites. These are fresh and elegant materials that will give your home charm and sophistication.
Trends are pointing back to incorporating cotton floral prints or “chintz,” as well as more luxurious fabrics like velvet, on furnishings, bedding and draperies. We just so happen to prefer printed floral and cotton velvet. Although, after you take a stroll through our fresh garden of soft velvet and vintage inspired blooms, you may lean a little towards our direction as well.
Floral Chintz Explosion
When I think of floral, I think of girlie and feminine. Let’s face it folks, chintz is in! And it’s not for little girl’s rooms anymore. What is chintz? It’s printed multicolored cotton fabric, sometimes with a glazed finish, used especially for curtains and upholstery. This type of fabric was made popular in the early 1900s.
With influences from great designers, such as, Charlotte Moss, Mario Buatta and early chintz queen Elsie de Wolfe (who revealed her love of 18th century French style) there is a definite home design movement going back to the days of Victorian and French decor. Once, chintz was considered second rate fabric and only used for boudoirs, children’s rooms and nurseries yet this inexpensive printed cotton fabric brought a fashion all its own. Now it is seen in formal French and English country cottage decor.
Robert Allen Fabrics has many options of floral that we wanted to bring to our customers and to your clients. It was easy to mix the plushness of cotton velvet and cotton floral prints to create an eye pleasing combination.
Below are just a taste of the shabby chic look created by a lovely pairing of floral, velvet and a little girls imagination. (Clockwise : Robert Allen Always Summer Blossom, Contentment Black, Contentment Caspian indoor fabrics).
Mario Buatta is famously called the Prince of Chintz for one reason…his love for pattern, color and amazing texture in rooms, AND his ability to create a room that looks well traveled and balanced – all at the same time. This designer is known for his sumptuous living areas that layer fine antiques, elaborate curtains, and transcendent hues; creating an atmosphere of lived-in luxury.
One example of a great “chintz” find is Robert Allen Floral Growth Shadow. This is a soft cotton sateen black fabric with gorgeous pops of birds, vines and leaves which will provide a worldly and global look to living rooms. Light and dark fabric color combinations are an eye catcher when you use these to reupholster dining room chairs, draperies and pillows. Floral Growth comes in three beautiful colorways: Shadow, Flame and Leaf.
Luxury Cotton Velvet
We are excited to add even more velvet to our line of fabrics. Today, we are talking about new cotton velvet. Cotton velvet has a classic flat sheen which allows more subdued richness and a organic look to traditional settings.
Creating such a gorgeous hand of velvet was a slow and long process until industrial looms were made. Either way, the result is quite incredible. Velvet is woven on a special loom that weaves two thicknesses of material at the same time. The two pieces are then cut apart to create the pile effect, and the two lengths of fabric are wound on separate take-up rolls.
Velvet can be made from many types of materials; silk, polyester, cotton and even wool and mohair. Velvet has a feel of its own. Crushed, chiffon or embossed, it’s made to really give a stately and posh look to rooms. We certainly agree!